Overview
Search Engine Optimization (SEO) is a strategy used to improve a website’s ranking on search engines like Google. By optimizing content, technical elements, and backlinks, businesses can attract organic traffic and increase visibility.
SEO involves both on-page and off-page optimization to ensure that a website meets search engine requirements while delivering valuable content to users.
Features
- Keyword research and content optimization
- Technical SEO improvements (site speed, structure)
- Link-building strategies
- Local SEO for targeted audience reach
- Performance tracking and analytics
- Continuous updates to align with search engine algorithms
Goal
SEO aims to increase a website’s organic traffic by improving its search engine ranking. By optimizing website content and structure, businesses can attract the right audience and improve their online presence.